Copywriting

Copywriting

tips for seo content writing

Content MarketingSEO

Tips for SEO Content Writing

By this time you probably know that Search Engine Optimization (SEO) is an essential aspect of online marketing for businesses. It helps your website rank higher in search engine results, attracting more organic traffic and ultimately increasing your chances of growing your business. To take full advantage of SEO, CMOs should understand how it works and the most effective strategies to use and learning this tips for SEO Content Writing is the way to start. What Is SEO? Search engine optimization is a set of strategies that work together to improve website visibility on search engines such as Google, Bing, ... Read more

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4 min read

Content Marketing

The Power of Story Branding in Marketing

In today’s ever-connected world, it’s no longer enough to simply tell your customers about your product or service. To capture their attention and inspire real engagement, you need to tell a story about your brand. That’s where story branding comes in. Story branding is the process of using stories and narrative elements to engage with customers and create an emotional connection between them and your business. It’s also a powerful tool for boosting sales and helping you stand out from the competition. Let’s take a closer look at how brand storytelling can help you reach new heights of success in ... Read more

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4 min read

Content MarketingUX/UI

Copywriter and UX writer… are they the same?

Absolutely not. While we might consider that copywriters and UX writers do the same thing, actually, their primary goals are far more different than we would think. They both write, yes, but to achieve different things. “Content is king” The article “Content is king” was written by Bill Gates in 1996. And although more than twenty-five years have passed, the phrase is still very much relevant (perhaps even more so than when it was originally said). However, Gates was not referring to content as we understand it today. He was actually referring to the sale of information. Keep in mind ... Read more

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7 min read