There are plenty of alternatives to attract visitors to our website. Each site has it's own public so we will have to use different options until we find the one who suits us the most. In this article, 5 items that will help you: 1. Content The web...
While most regular users of Google Analytics are probably stuck in the reports of "audience" and "acquisition", there are many other features that tend to go unnoticed. There are tools and functions that could completely transform the way you manage your digital presence. Today we...
The goal of any good social media strategy is to position the brand among the target audience, make it known, reliable, link it up with users and provide quality content. To achieve these objectives, companies should have a presence wherever their customers are. Below is a brief...
When offering content to users there are several aspects to consider: What information do they need? What kind of content we are able to produce? How them can access it? The user experience when talking about content marketing is as important as the quality of what...
These days social networks are an indispensable channel of communication between a brand and it's followers. Implementing a successful communication strategy we can achieve a good spread of our event....
Although in practice the roles might sometimes be blurred, we can say that the tasks of the Social Media Manager are more related to taking decisions, while the Community Manager's position has more to do with. Taking this into consideration, we prepared a list of the...
Companies are now becoming aware of the importance of having a blog on their website. A corporate blog is an important tool that, if well used, will provide you great benefits. This type of blog operates in two different ways: In the first place it enables you...
As many of you may know, Pinterest allows you to organize and share images and videos. The most particular thing of this social network is the way the information is classified: you can arrange it on different boards. When talking about Pinterest we should notice that...
Slowly but surely twitter is becoming an essential tool as regards for business diffusion. Here a few tips for those who are just starting out. 1. Be Human Personalize your tw account, write a brief description of your business and add a profile picture. Avoid automatic publications, most users...