All businesses with an online presence are looking for the same thing: to reach the largest audience at the lowest cost. And today that is possible. But… What is the best platform to do it? There is no right answer. It all depends on what your objectives are, who your audience is, what you want … Read more
It is no longer news that digital marketing offers countless benefits. Even so, you have to know what to do and, above all, how to do it. With so much information going around it is possible to get dizzy, so in Broobe we decided to make your life easier and give you 4 keys to … Read more
Hot Sale, Black Friday or Cyber Monday… What’s the first thing that comes to mind when we hear these words? For sure we all think of incredible discounts. However, we can understand these online sales events in another way: as opportunities. It’s clear that these events are very convenient for the public. Not only because … Read more
There are plenty of alternatives to attract visitors to our website. Each site has it’s own public so we will have to use different options until we find the one who suits us the most. In this article, 5 items that will help you: 1. Content The web content is crucial. If we don’t … Read more
While most regular users of Google Analytics are probably stuck in the reports of “audience” and “acquisition”, there are many other features that tend to go unnoticed. There are tools and functions that could completely transform the way you manage your digital presence. Today we bring you a list of those that you may … Read more
The goal of any good social media strategy is to position the brand among the target audience, make it known, reliable, link it up with users and provide quality content. To achieve these objectives, companies should have a presence wherever their customers are. Below is a brief overview of some statistics and myths of Instagram … Read more
When offering content to users there are several aspects to consider: What information do they need? What kind of content we are able to produce? How them can access it? The user experience when talking about content marketing is as important as the quality of what is offered and can be the difference between a customer … Read more
These days social networks are an indispensable channel of communication between a brand and it’s followers. Implementing a successful communication strategy we can achieve a good spread of our event.
Although in practice the roles might sometimes be blurred, we can say that the tasks of the Social Media Manager are more related to taking decisions, while the Community Manager’s position has more to do with.
Taking this into consideration, we prepared a list of the tasks that are specific to each role in order to clarify the differences.